Blog

Tag: pinterest

What You Need To Know About Rich Pins In Pinterest

By , posted on

What You Need To Know About Rich Pins In Pinterest? Pinterest is a “dynamic” marketing tool to learn more about some of the popular and upcoming brands in the market and access lot of vital information about different products. Recently, Pinterest has introduced some new pins called as “rich pins” that aims to share high quality and relevant content to improve its user experience. If you are searching for anything interesting on Pinterest and want to learn more about something right from movies to your favorite recipes, then look out for these rich pins. For ex: Use some of the cool “product pins” to get all the shopping information including the price and availability of the items OR Try some fascinating recipes from your favorite blogging sites to know all the ingredients, preparation time required to make your own recipes. Added Value For E-Commerce Sites And Marketers Lot of big online retailers including Walmart, Etsy,...

Can Crowdsourcing Bring The Ultimate Benefits For Your Business?

By , posted on
Can Crowdsourcing Bring The Ultimate Benefits For Your Business?
Today, online crowdsourcing techniques have gained immense popularity among the marketers for boosting their company’s branding efforts. Crowdsourcing can help in churning out fresh, interesting and engaging content for companies by tapping the creativity of individuals from a vast online community. For advertisers, it is very common to gather new ideas through crowdsourcing for planning their marketing campaigns and getting the best results. With the rise of social media platforms, it has become even easier to reach out to targeted customers and gather relevant and valuable content that may be useful to the readers. Some Core Benefits Of Using Crowdsourcing For Companies From small enterprises to large businesses, crowdsourcing ads are used to generate greater hype about their company’s products and services. Social media networks have made crowdsourcing even more popular than ever before by providing the best advertising solutions to growing...

5 Major Social Media Updates You Should Know Right Now

By , posted on
5 Major Social Media Updates You Should Know Right Now
Aside from engaging users and coming up with great content for the community, a big part of every social media marketer’s job description is keeping tabs on what the social networks themselves are up to. Yes, it’s important to gain more fans and followers and research new tools, but it’s equally as important to follow each social platform’s blogs and updates to ensure that you don’t miss any new features or policies. Make it a point to read the official blogs of Facebook, Google+, Twitter, YouTube, and other social networks that you might be a part of. Add them into your RSS feeds or Like / follow their official accounts on the social media space so you never miss an update. With that said, every major social network announced big changes over the last few days, so if you haven’t been keeping an eye your social media updates lately, read on below to see what you’ve missed: Facebook is Replacing...

Targeting Moms? Social Media is a Good Place to Start

By , posted on
Targeting Moms? Social Media is a Good Place to Start
Moms are responsible for keeping a lot of industries alive. As Nielsen put it, they “are at the center of their family’s offline life, so it’s little surprise that they’re also at the center of many of the biggest trends online as well.” If your business or website caters to families, kids, or women, then there’s a good chance that you have customers who happen to be moms. Do initial research and determine if mothers are a big part of your customer base. If they turn out to be a significant component of your user or client-base, then you may want to consider upping your online advertising and marketing efforts towards this particular demographic, because moms are increasingly becoming more web and social media savvy. In fact, according to Statista, mothers use social media a lot, with 80% of them using social media services regularly. That statistic right there should be enough to get you to increase your mom-centered social media...

Apparently, Email and Social Media Make a Great Team

By , posted on
Apparently, Email and Social Media Make a Great Team
Don’t believe all the gloom and doom that you hear about email marketing, because email is most certainly not dead. Social media fanatics may act like email is on its way out and social is the new silver bullet when it comes to reaching customers, but the fact is, email still remains one of the most effective online marketing tools out there and it will continue to be a power player for years to come. Of course, this isn’t to downplay the effectiveness of social media. Sites like Facebook, Twitter, Pinterest, and the like all have very unique features that allow brands to connect with users like never before. With that said, instead of comparing the two marketing tools, it’s best to find ways to make email and social media work together. They don’t have to compete with each other, and marketers aren’t required to pick one over the other. In fact, Experian recently released a new infographic that illustrates how marketers can...

10 Effective Tools That Can Turn You into a Pinterest Powerhouse

By , posted on
10 Effective Tools That Can Turn You into a Pinterest Powerhouse
Say what you want about Pinterest, but it looks like the image-based social networking site is here to stay. According to AllThingsD, a recent report by Monetate forecasts that Pinterest will become “the most significant driver of social traffic to e-commerce sites by the end of the year — besting more mature networks like Facebook or Twitter.” Of course, the above-mentioned report is based on just one company’s studies, and forecasting how a site will perform in the future isn’t an exact science. Still though, Pinterest’s wide reach and popularity undoubtedly makes it a force to be reckoned with. With that said, don’t let yourself get left behind. Be sure to optimize your Pinterest account and include it in your online marketing strategy. Need a little help? The following tools below should effectively help you in widening your reach, analyzing your performance on the site, and making your content much more...

Best techniques to build your brand using Pinterest

By , posted on
Best techniques to build your brand using Pinterest
Pininterest is a popular social media tool that has created huge interest among the online marketers as a potent way of advertising online products. This method is an interesting way to share inspiring ideas and themes across a virtual pinboard that may be of interest to the members of different groups with similar interests. Now, for online companies this can prove to be a great opportunity to promote their products and services on a social platform. Pinterest can be a wonderful way of building your brand and providing a unique identity to boost the popularity of your online business. However, it is not possible to rely solely on self promotion techniques to create greater demand for your products in the market. Hence, it may be a good idea to post some interesting and engaging topics of your liking and share it with your target audience. There are different possibilities of attracting visitors with the use of eye catching graphics and images that can be...

How To Use Social Search To Boost Traffic To Your Website

By , posted on

Google has been on the move to push its version of social media: social search. With social search, Google hopes to take away some of the market share from Facebook. Whether it will work or not remains to be seen. However, Google isn't' the only game in town. If you want to boost traffic to your website, there are several ways for you to use social media to up the ante on your competitors. Level The Playing Field Google is relying more and more on its "+1" system for ranking signals. Normally, a small start up company would have no chance of ranking well for competitive search phrases. However, with Google +, all that's needed is a "+1" from someone in that business's circle to start an unstoppable viral storm. A "+1" could send a relatively unknown company to the first page of the search results for everyone in the referrer's circles. What may surprise you is that Google + posts are...

Pinterest: Powerful Marketing Tool or Just for Girls?

By , posted on
Pinterest: Powerful Marketing Tool or Just for Girls?
Pinterest.com has exploded onto the social media scene within a year. It is the most visual of the networks, and also the one with the highest proportion of female members. This has led many to dismiss it as a craft and hobbyist's site with no real importance to marketers. Others hail it as the future of social media marketing. So who is right? Pinterest is currently the fastest growing website in the world, according to Comscore.com. It is also climbing Hitwise.com’s list of the ten most important social networks. It now has over 12 million users and added a million new ones between December 2011 and January 2012. 70 percent of its users are women! Whether Pinterest is relevant to your marketing plan depends largely on what industry you are in. If you sell lifestyle goods or services that appeal to women then you need to get pinning! The site inspires massive loyalty, largely because it has resisted allowing any advertising on its on-line...

If Facebook is a Bar then Google+ is a Masonic Lodge

By , posted on
If Facebook is a Bar then Google+ is a Masonic Lodge
By imagining what a social network's real life equivalent would be, you get an insight into who hangs out there and what they do. Can you imagine Pinterest.com as a charity lunch attended by rich, image conscious women, or Linkedin.com as an invitation-only business conference? This is what the most important social networks would be if they left the Internet and became real places. Imagine Facebook.com as your favourite bar: You go there in your free time, or during your lunch hour, to meet your friends and catch up on the gossip. There is no need to be formal in the Facebook.com bar, as you know everyone that you talk to. Nobody wants to buy anything in the bar, unless it is a really good deal. The clientele isn't quite sure if the barman gets them, or just thinks they as walking wallets! Twitter.com is like a giant networking event in a giant hall. There is no door policy and you can introduce yourself to everyone there. If you don't like...

Older Posts