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Tag: PR

3 Best Ways To Use Instagram For Boosting Your Business

By Shobha Atre, posted on

Are you an entrepreneur looking for new ways to promote your brand into the market and create greater hype about your products? Then it may be worth trying some of the latest social media tools that are widely used by millions of online marketers to entice their worldwide customers. Instagram is one such incredible marketing platform that is easily available now and offers seamless integration of visual content or images to meet all your advertising needs. Believe it or not, it is one of the best ways to expand your social circles and create wider business opportunities through extensive brand promotion. Why Should You Use Instagram? Some of the current statistics reveal that everyday nearly 40 million photos are posted by millions of Instagram users that is simply mind-boggling!! Above all, Instagram offers a unique opportunity to the rising number of companies over the years for creating greater brand awareness and an increasing number of...

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Become a FullTraffic Affiliate and Earn Commissions for Promoting Us!

By Fede Einhorn, posted on
Become a FullTraffic Affiliate and Earn Commissions for Promoting Us!
Need an additional revenue stream that puts more money in your pocket? Want to spread the word about great products and services to your audience? Then check out the FullTraffic affiliate program. Open to the vast majority of site owners, this program will enable you to earn generous commissions just by promoting FullTraffic’s products and services. What you get Affiliates are entitled to 20% commission for each successful referral. Payments are issued within the first 10 days of every month. There are no minimum payout thresholds, which is great news for you because it means that you’ll be able to receive your earnings no matter how much you have in your account. Unlike other affiliate programs, we won’t let you wait or jump through hoops just to get the money that YOU rightfully earned. What’s more, there are no limits to the number of referrals that you can bring in so there’s virtually no cap to how much you can...

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The Best April Fools' Jokes in Tech for 2013

By Francesca StaAna, posted on
The Best April Fools' Jokes in Tech for 2013
Did you prank anyone on April Fools’ Day? Well you probably didn’t have to anyway because some of the biggest names in tech had more than their fair share of April Fools’ jokes. Most of the shenanigans were pretty obvious, but there was one in particular that seemed to have really fooled a few oblivious people (more on that below). A quick note though: Whether you were the prankster or the prankstee this past April Fools’, don’t forget that all the jokes on the 1st of April should just be made in the name of good clean fun. (And if you ended up on the wrong side of a prank, don’t worry… you can always get your revenge next year!) Anyway, in case you missed them, below is a summary of some of tech’s best April Fools’ jokes of 2013. Google Nose - “In the fast-paced world that we live in, we don’t always have time to stop and smell the roses. With Google Nose BETA, the roses are just a click...

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How To Reverse Engineer Your Keywords Without Google's Help

By Fede Einhorn, posted on
How To Reverse Engineer Your Keywords Without Google's Help
Everyone knows that Google is slowing getting rid of its referrer data. For years, this is how we were able to verify our keyword data from the free Keyword Tool put out by Google. With referrer data coming up "not provided" - even on the analytics dashboard, how are we to figure out how people find our site? Enter WassUp. What Is Wassup? WassUp is a simple Wordpress plugin that gives you analytics right from your Wordpress dashboard. It collects a lot of data about your visitors including their ip/hostname, whether they're a bot or human, search engines used to find your site, the operating system of the user, complete user agent, spam and hack attempts. The plugin also have a really simple admin console area that allows you to filter by: record count per page "top ten" charts with aggregate data (i.e. top queries, requests, etc.) records by time period records by entry type etc. You can even customize how often the...

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5 Killer Search Operators That Make Research Easier

By Fede Einhorn, posted on
5 Killer Search Operators That Make Research Easier
Doing keyword research is part of SEO (if you're doing it yourself, that is). It's hard word. You have to grind it out, sitting at your desk all day, thinking of what your ideal audience is looking for. Sometimes, it's helpful to look at your competition. But, your competition isn't exactly banging down your door and telling you what they're doing. So, you have to do a little research. Here's how: Allinanchor This search operator allows you to query terms that you specify in the anchor text on links to the page. It's helpful for finding pages with the same anchor text you're targeting. While Google has placed a lot less emphasis on this, it's still helpful to see who's out there - because for many years, anchor text was important. There are a lot of anchor text links still floating around out there, and so this is still one way to spy on your competition. Allintext If you start a search query with the...

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How To Use SEO by Yoast To Optimize Your Website Pages

By David Lewis, posted on
How To Use SEO by Yoast To Optimize Your Website Pages
There are a lot of SEO plugins out there, but few of them can really match the power of SEO by Yoast. It's powerful, deceptively simple to use, and it has just about everything you need for optimization of posts and pages. You don't have to monkey with a lot of settings, and the optimization is done right under the text editor (which is good, since you don't have to leave your post or page to optimize it). If that weren't enough, it's available for free from the Wordpress plugin directory. But it's surprising to see so few people making full use of it. Here's how to get more out of this great plugin: Choose Your Focus Keywords Yoast doesn't choose your keywords for you. You do have to put in the wrench time on that one to figure out what you should be targeting. However, once that's done, Yoast will keep you focused. It does this using an input box aptly named "Focus Keyword" under the "general" tab (which is...

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3 Ways To Improve Your Wordpress Site for 2013

By David Lewis, posted on
3 Ways To Improve Your Wordpress Site for 2013
Most Wordpress users love the platform, and it's got some great advantages over other platforms. It's also got some built-in flaws that are probably making your life harder, your blog look more cluttered, and confusing your users. Knowing what to get rid of and what to keep is not always intuitive. Here's the key to getting this right: think like your users. Cut Down On Page Bloat There is no end to page bloat on many Wordpress sites out there. It's actually surprising that more sites haven't picked up on this yet. Dedicated category pages, tag pages, and other miscellaneous pages make your site bigger than it needs to be, forces users to click through more pages than they need to, and it can create some nasty duplicate content issues for you. Most everyone will beat you over the head with how important it is to have categories. There's a caveat to that "rule" though. Does it serve your user's interest? If not, ditch the...

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8 Link Building Lessons I Picked Up From Being a Social Butterfly

By Francesca StaAna, posted on
8 Link Building Lessons I Picked Up From Being a Social Butterfly
When working on link building for your website, don’t just look at it from a technical perspective. While the technical details of link building matter a LOT, another refreshing way too look at it is by seeing it through the eyes of a social butterfly. A social butterfly is by definition, a “people person”. Social butterflies are the types of individuals that are always connecting with others and aren’t afraid to put themselves out there. And while it’s tempting to associate them with social media alone, the fact is, being a social media butterfly can also have tremendous advantages to your SEO strategies. Consider the following traits and see how they can be relevant to your link building efforts: They focus on others (Feature other businesses on your site) – One of the reasons why the world loves social butterflies is the fact that they are not self-absorbed. They fly off from one person to the next with interest, and...

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Your Content, Social, & SEO Strategies are Useless If You're Tracking the Wrong Metrics

By Francesca StaAna, posted on
Your Content, Social, & SEO Strategies are Useless If You're Tracking the Wrong Metrics
Thanks to the various research, analytics, and insight tools that we have at our fingertips, tracking and measuring data is easier than ever. Want to see how many people visited your site last week? Click. Need to know the percentage of people that abandoned their shopping carts? No problem—all those numbers can easily be crunched by a standard analytics program. Another convenient feature of these metric programs is their ability to generate reports at a drop of a hat. Tables, graphs, and charts can be pulled up in seconds, allowing people to easily make sense out of the data. Yes, everything is great and swell in the realm of data and analytics… right? Not exactly. Unfortunately, while a lot of site owners may be tracking their data, a good number of them are tracking the wrong things. These things are what the tech world refers to as “vanity metrics.” Coined by Eric Ries in his book The Lean Startup, vanity metrics are...

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An In-Depth Look At Using Evergreen Content And Knowing Why Is It Important For A Blog's Overall Success

By Fede Einhorn, posted on
An In-Depth Look At Using Evergreen Content And Knowing  Why Is It Important For A Blog's Overall Success
But first what is evergreen content? Honestly, it has nothing to do with the color or even trees for that matter. SEO content that stays fresh and relevant throughout the test of time is called evergeen content. Regardless of the up and coming trends and developments in the world, evergreen content still provides something of value to a lot of audiences. So if you are content writer then ensure that the web content that you write never grows brown. An example of evergreen content in an SEO blog would be the frequently asked question, “What is the definition of SEO”. The relevance of the definition of SEO would never change over time. It would always be helpful to the newcomers in the industry. On the other hand the topic, “What are the current SEO best practices” would not be an example of evergreen content because every Google algorithm change necessiates a change in SEO strategy. That is in a nutshell the definitioin of evergreen...

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