 David LewisDavid C. Lewis, RFC is the owner of Twin Tier Financial. He writes extensively about personal and business finance, purpose and goal-setting, and both online and offline business marketing. Touch base with David by visiting www.twintierfinancial.com.
Follow Author      How To Fail With Facebook & Other Social Media SitesApril 3, 2012 by David Lewis A recent study by Pew Internet & American Life project shows that most Americans use social media to keep in touch, not to find celebrities or dates. This has a pretty significant impact on your business and marketing efforts if you happen to be in those niches. continue reading Is Facebook The New Google?April 2, 2012 by David Lewis Facebook is going public soon. Right now, it's in a quiet period, but there are some hints that the social media giant will radically overhaul its onsite search engine. If it is successful, Facebook could just become the new Google. Think that's a bit far-fetched? continue readingSEO and Linkbuilding: We're All Blackhat NowMarch 31, 2012 by David Lewis Google is knocking all the good guys down a rung with its latest algorithm update. Recently, Google announced that it will be making changes to its search algorithm to give websites that aren't using the latest SEO tactics a chance to be seen in the search engines. The promised changes could bump "over-optimized" websites down and reward websites that are "under-optimized." continue reading How Apple's Siri Helps Drive Traffic To Your WebsiteMarch 29, 2012 by David Lewis A recent study done by Parks Associates showed that 87 percent of iPhone users used Siri at least monthly, with roughly 1/3 of users using Siri almost daily. That's a lot of users using a voice-activated assistant. Apple has made it fashionable to use a voice-activated assistant, but most people still only use Siri for things like text messaging, making phone calls and sending email. continue readingHow To Come Up with Great Content That Drives Traffic To Your WebsiteMarch 28, 2012 by David Lewis Part of boosting traffic to your wesite is boosting the amount of quality content on your site. A blog is a great way to do this, but blogs are tough to maintain. For one thing, you have to constantly come up with quality content. If your posts get too old, then your visitors think the content is old beore they ever read it - click. They're gone, and your page gets a huge bounce rate. Not good. continue reading How To Get The Impossible Wikipedia Backlink And A Boatload of TrafficMarch 27, 2012 by David Lewis Wikipedia used to be the holy grail of backlink sources. Most marketers dropped it when Wikipedia went "nofollow," but many marketers (who were smart) leaned in to have a closer look at what was really going on over at Wikipedia. continue reading 5 Common SEO Mistakes You Could Be Making Right NowMarch 24, 2012 by David Lewis SEO is often said to be constantly evolving. The "O" in SEO stands for "optimization" of course. That very word carries with it the connotation of a never-ending strategy. This is good for SEO companies selling you SEO services, but it might not boost traffic to your site. Why? Well, there are some basic SEO strategies that don't change. If you don't get these right, nothing else matters. continue reading A Google Mistake That Could Affect Your AnalyticsMarch 23, 2012 by David Lewis Google is making a change to how it reports referrer information using Chrome. The result? Some analytics programs might start showing search visitors as "referred traffic" from Google without doing a search. The recent change was posted on Google Webmaster Central blog recently. continue readingStupid SEO Mistakes You Might Be MakingMarch 22, 2012 by David Lewis SEO is difficult to do if you're not a professional. Even the pros make mistakes. This is why it's probably best to hire an SEO consultant at some point. There are, however, some basic SEO tactics you can take on by yourself. Even though these tactics are basic, there's plenty of room for error. continue reading Former Google Employee Speaks Out: Is Google+ Killing Google?March 21, 2012 by David Lewis Earlier this month, a former Google employee spoke out about his reasons for leaving Google. There wasn't much new information about the inner workings of the company being exposed, but the perspective was helpful. If Google's own employees aren't happy with the direction the search engine company is headed in, that could spell serious trouble for the company. continue reading |
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