Looking to buy traffic for your website? Opting for the online advertising route can be a great step. But before signing up with an ad network, it’s best to grill them with some questions to properly determine if they have the right products and services for you.
Remember that there isn’t a one-size-fits-all solution for all advertisers, so you should choose your online partners wisely. Asking the right questions is the first step to doing that.
To help you with this process, below is a list of must-ask things that you should bring up when screening ad networks:
What types of advertising solutions do you offer?
This may seem obvious and you’ll likely find a general overview on the company’s website, but it wouldn’t hurt to get into more detail when talking about the ad network’s products.
For instance, if they’re offering display ads, ask them where the ads will be placed. Also consider inquiring if they offer design...
Spanish-based marketing typically requires a more personalized approach than marketing to an English-speaking audience. Intensive market research efforts, outreach campaigns, and perfect Spanish translation from a professional translator are highly recommended.
Is it the Right Time?
According to Pew Hispanic, the Latino community in the United States grew by 67% from 2000 to 2011. Also, many Latin American countries have undergone substantial development during the Great Recession in the United States. It is important to understand the importance of working with a reputable translator. Do not use automated translation software. Many phrases may not have a direct translation, or the meaning of an English phrase may lose its integrity when directly translated to Spanish.
Persona-Based Market Research
Building the right persona is paramount to sustainable success. It is important to be able to mold marketing strategies around a variety of...
We're pleased to announce that starting today, you can pay for your campaigns with Bitcoin.
Wait. So What is Bitcoin?
Many people find Bitcoin somewhat confusing. Quite simply, Bitcoin is a peer-to-peer online financial network that people use to send payments from one person to another and it's also a digital currency (also called Bitcoin). The bitcoin network functions without the intermediation of a central authority. The managing of transactions and the issuing of Bitcoins is carried out collectively by the network.
Why pay with Bitcoin?
Customers from around the world can check out with digital currency.
The currency works just like cash.
Transactions are secure and meet the highest standards for ecommerce security.
Learn more about Bitcoin:
Have you searched for yourself online? Potential employers, customers, friends, and dates are using the internet to gather information about you. With free, online tools, you can learn what they see about you online.
Finding positive information will let you highlight relevant attributes and draw attention to online links that paint you in the best possible light. But even finding negative information is beneficial. Identifying potentially damaging information allows you to control the situation and gives you time to craft an appropriate response. Visible professionals can even enlist the services of a professional online reputation management firm to improve their online reputation.
Here are three, free ways to check your online reputation:
1) Search Variations of Your Name in Major Search Engines
A simple beginning is to search variations of your own name in both Bing and Google. While apparently basic, searching variations of your name can be far more involved than...
Conversions are the true measure of Ecommerce success. You're either selling a product or you're not. While other metrics are important in terms of determining how well your site is doing, your conversion rate is the only one that can really tell you if the success of your site is making you money.
1. Ask Your Customers for What They Need and No More
Customers are understandably protective of their personal information and their privacy. It was not so long ago when Sony had their servers hacked and their customers' privacy threatened. People are more and more aware now that just like real-life, they need to make sure that their personal information needs to stay protected.
A good workaround to make sure that your customers never feel like they're being pumped for information is to remove fields that you don't really need. If you do need information, explain why it is mandatory or optional. Transparency works in your favor in this case. Telling them...
Over the years, Google's position on what makes a good website really hasn't changed, however, the algorithms have. Even if you think your website with the best content in the world deserves to be on the top, there may be some things you're doing wrong on the SEO end.
If you're on a strict budget and want to increase your visibility on Google, here are a handful of free SEO tools you should consider downloading:
The minute you start typing in a keyword, Google will start to "autosuggest" particular keywords. With Ubersuggest, it will take a broad keyword and develop hundreds of long-tail phrases based on Google's suggestions. This is a great way to get hundreds of keyword ideas. What you do with this data is entirely up to you.
YouTube Keyword Tool
When it comes to a keyword tool, most people focus on the Google Keyword Planner Tool or some other third-party keyword tool that costs a fortune every month....
Don't stand in a long line to get a great deal. Like every year, during Black Friday week, you can enjoy SUPER discounts for your website traffic needs. Buy global web traffic with over 60% off, Or, target your campaign by Countries, Channels and Keywords and get IP Unique Targeted Traffic, configure your campaign and enjoy over 40% off.
The more you wait, the less discount percentages you get... So hurry! Use coupon code "BLACKFRIDAY".
Internet marketers everywhere are scrambling to make sense of Google's many algorithm changes. While Google's changes only affect a subset of all searches, some marketers have nevertheless suffered significant losses to their bottom line in the form of traffic loss. If you fall under this category, it is crucial to understand why Google makes these changes and what these changes imply. Google's trajectory for its algorithm is predictable, and if you get ahead of the curve, you can insulate yourself from future damage.
The Recent Changes
Over the past five years, Google has rolled out four major changes to its algorithm. They are, in order of appearance: Caffeine, Panda, Penguin and Hummingbird. Caffeine was an update to Google's index, the part of the search engine responsible for locating and ranking websites. Introduced in 2009, Caffeine provided 50% faster searches. The update was an unprecedented upgrade to the search engine's architecture, and it closed a...
Las Vegas is one of the most exciting cities in the country. Glittering lights, luxurious hotels, huge stage and outdoor shows, casinos, and of course big events. Even the marketing world has gotten on board, and a number of conferences are held every year at halls and hotels around the city. Some of the most popular events around are there.
These are some great ones, and each one has special elements you should focus on to make the best of them.
What It Is:
A social media and search conference and expo aimed at marketing, content, current trends and more. Speakers often include both industry and academic experts who are there to share their experience. They also have networking opportunities, though are more content and less socially based.
How To Make The Most Of It:
They frequently offer a full day of social media training during the event, so people new or just not yet advanced in the methods of modern social marketing can learn. Exhibitors should...
Since yesterday afternoon, approximately at 2 PM, we began to see signs of an attack called "Distributed Brute Force" trying to gain access to any of out user's accounts.
Since we work with CloudFlare to prevent such attacks that could allow access to private information, we immediately turned on a strong barrier that completely blocks access to the site when it detects that the hit is not from a real user. During that period some users may have seen a page telling them to hold a few seconds to access FullTraffic while performing some extra checks. After that first check no extra filtering was needed (no extra delay).
A "Brute Force" attack attempts to guess user passwords using any possible combination. However, we found that the attacker was testing various email addresses and not one specifically nor even those used by our users, so that makes success in this type of attack almost impossible.
A few minutes after having detected the attack, we...